With Christmas 2013 just around the corner, one of the truly important things you can do for your website is to find the most effective methods to promote it. This is the time of year when most people enjoy a boost in sales from their websites because everyone is shopping for gifts to present to their loved ones. Others are also shopping for gifts to give employees, employers and other business contacts. The point is that you want to get your website seen by as many people as possible during this time so that you can also reap the benefits of holiday giving.
One of the most effective ways to get the word out about your website is through a web directory. Although, many times, the terms of “web directory” and “search engines” are believed to be the same thing, they are actually completely different from each other. If you visit directory.haabaa.com
you will see that web directory groups web sites together according to subject and is typically kept up by humans rather than software. When someone uses a web directory to locate a site of interest, they are viewing sites that are organized by menus and categories. These link collections are generally much smaller than the databases of search engines as the sites are viewed by human eyes rather than spiders.
Social media has become quite important in promoting websites these days and they can help to promote your site for Christmas 2013. Make full use of such social media accounts by talking up your web site calling special attention to any holiday related feature that you may have. The more you talk about your web site the more attention it will get and your chances of drawing in more traffic increase sizably.
If you happen to already be sending out email newsletters on a regular basis, it is now time to use those to advantage. Visit forums and post there to attract even more newsletter subscribers. The newsletters need to have a strong focus on what you are trying to promote for the holidays. Make them festive and entertaining, particularly if you want to increase attention to your web site for the holiday period. On the other hand, if you don’t have a newsletter already, use this time to create a special email that you can send out to all email addresses that you have collected.
Create landing pages for your web site that are dedicated to whatever you are most focused on selling to visitors of your site. Everyone gets into the spirit of Christmas buying when they see pages that are filled with a holiday atmosphere. This causes a feeling of excitement that will motivate buying.
Publish a series of articles based on your web site and what it sells. Build these articles around the Christmas season in order to entice more traffic and increased sales from that traffic. Submit your articles to various directories as well as links to them in forums and through your social media accounts. These articles will not only draw traffic in for the holidays but will continue to be a source of advertising for you year round.
Be creative when getting out the word about your web site. Think of what you would want to see and what would draw you in on a web site of your type. Many times, your personal preferences will also work for others.
In the end, it is always best to try many things rather than focusing only on one method. Later, you can weed out what was successful for you to keep using and discard what did not work this time around. You may want to revisit the ineffective attempts at a later date to see if you can improve upon them.