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		<title>UK Webmaster Forum - Web Hosting, SEO, Web Design Discussion Forums - Blogs</title>
		<link>http://www.webmasterserve.com/blogs/</link>
		<description><![CDATA[Webmaster Serve is the UK Webmaster Forums. We discuss topics and issues to do with webmastering such as registering a domains name, web hosting, website promotion, web development, generating money from your website and designing your website. You can also trade webmaster goods such as text links & adverts at our webmaster marketplace.]]></description>
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			<title>UK Webmaster Forum - Web Hosting, SEO, Web Design Discussion Forums - Blogs</title>
			<link>http://www.webmasterserve.com/blogs/</link>
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		<item>
			<title>Bing extends lead over Yahoo as the number 2  search engine  with 0.1% increase</title>
			<link>http://www.webmasterserve.com/blogs/temi/307-bing-extends-lead-over-yahoo-as-the-number-2-search-engine-with-0-1-increase.html</link>
			<pubDate>Fri, 17 Feb 2012 18:10:06 GMT</pubDate>
			<description><![CDATA[Yahoo's decline seem to be hastening as both Google and Bing seem to  have have grab market share of the once number 1 search engine.  Bing  first overtook Yahoo as the number 2 search engine in December when it  edged Yahoo into number 3 position for the first time. Most people  speculated that...]]></description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">Yahoo's decline seem to be hastening as both Google and Bing seem to  have have grab market share of the once number 1 search engine.  Bing  first overtook Yahoo as the number 2 search engine in December when it  edged Yahoo into number 3 position for the first time. Most people  speculated that the increase in Bing market share will not last but it  seem to have managed to hold on to the position and even strengthens it  if only by  0.1%.<br />
<br />
<br />
Here is how the search engines and their market share currently stand:<br />
<br />
Google - Number 1 with 66.2% market share<br />
Bing    - Number  2 with 15.2% of market share<br />
Yahoo  -  Number  3 with 14.1 % of market share<br />
ASK   -  Number   4 with  3% of market share<br />
AOL -    Number 5 with   1.6% of market share<br />
<br />
The above figures were released by ComScore. The figures are based on US  search engine users. More information about US search engine users from  ComSore follows: Of the 17.8 billion explicit core searches that was   conducted  in January 2012,  Google Sites account  for 11.8 billion.  Microsoft Sites with 2.7 billion searches, Yahoo! Sites with  2.5 billion, Ask Network with 527 million and AOL, Inc. with 277  million. <br />
<br />
You can discuss this and other search engine related issues  at <a href="http://www.webmasterserve.com/forum.php" target="_blank">UK webmaster forum.</a></blockquote>

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			<dc:creator>temi</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/temi/307-bing-extends-lead-over-yahoo-as-the-number-2-search-engine-with-0-1-increase.html</guid>
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			<title>Email Marketing Campaign Mistakes you should avoid</title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/306-email-marketing-campaign-mistakes-you-should-avoid.html</link>
			<pubDate>Thu, 09 Feb 2012 13:50:00 GMT</pubDate>
			<description>If done correctly, e-mail marketing could be cost effective and produce good results, you should be sure you avoid these common mistakes.* 
 
Avoid Emailing your Subscribers too often*: Everyone hates spams, updating your subscribers too often technically look spamming even if you are not. It may...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">If done correctly, e-mail marketing could be cost effective and produce good results, you should be sure you avoid these common mistakes.<b><br />
<br />
Avoid Emailing your Subscribers too often</b>: Everyone hates spams, updating your subscribers too often technically look spamming even if you are not. It may get to annoy your subscribers, which they may stop paying attention to your messages thus leading to a high unsubscribe rate.<br />
<br />
<br />
<b>Matching Your Subject Line to Your Email Content</b>: The subject line is the most important part of your message. If it isn’t a attract and strong  it won't motivate your subscribers enough to open the email. You should make sure your subject line relates to the body of your message infact in the early part of the body of the message. <br />
<br />
<br />
Avoid overuse of spammy words and phrases in your subject lines. Subscribers don’t like tricked to do a thing, if you trick your readers into opening your emails, it may lead to mistrust, damage your reputation and even the respect they have in you.<br />
So make sure your subject line relates to your email’s message and a reader should be able to tell what the subject line was all about after reading the first few paragraphs of your email.<br />
Under the CAN-SPAM Act, you are legally required to include a subject line that is authentic and not misleading.<br />
<br />
<br />
<b>Write Your Emails in a Person-To-Person Style</b>: Avoid using Queen’s English when writing your emails. Write as if you’re talking personally to someone you know well and your emails will be welcomed. Proofread your messages before you send them out and take care of Typos and poorly-worded sentences which could create an unprofessional image of your company.  Keep your email easy to read, short, and concise with a focussed theme.<br />
<br />
<br />
Indirectly you want to market your products and services, but you need to provide your readers with quality content they can benefit from. Just like a magazine, of course magazines do have advertisements, but they also give their readers great content so balance it up to maximize the results.<br />
<br />
<br />
<b>Unsubscribe Button: </b>Not having an unsubscribe button on an email is a significant mistake. People either want to read your emails or they do not, it’s important to have unsubscribe button on your email or subscription letters as some times user subscribe it for some upcoming information and if they do not want to get it more, then they can easily unsubscribe it by clicking on unsubscribe button.<br />
<br />
<br />
A reader unsubscribing your update is actually doing you a favour because it better to unsubscribe to something you will never read, It helps them clean up their list!<br />
You shouldn't send emails out without an 'unsubscribe link' included, this is a legal requirement in the UK and helps to build trust with your recipients whilst cleaning your database.<br />
<br />
<br />
All in all don’t just send your email marketing campaign to every email address you come across. Build your own email list, you will know who subscribes to it and is really interested in receiving your offers and newsletters. When you target a demographic of your subscriber list with specific offers you will likely to have a higher success rate.</blockquote>

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			<dc:creator>Hafsoh</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/hafsoh/306-email-marketing-campaign-mistakes-you-should-avoid.html</guid>
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			<title>Wolfram Alpha, knowledge engine, goes Pro</title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/305-wolfram-alpha-knowledge-engine-goes-pro.html</link>
			<pubDate>Wed, 08 Feb 2012 11:07:23 GMT</pubDate>
			<description><![CDATA[[ATTACH=CONFIG]671[/ATTACH] 
 
 
Wolfram Alpha a computational search engine to find answer unlike other search engine such as Google and Bing which add more semantic understanding into general search engines, Wolfram Alpha rely on structured databases of knowledge. 
 
 
According to the news, the...]]></description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore"><img src="http://www.webmasterserve.com/attachment.php?attachmentid=671&amp;d=1328699207" border="0" alt="Name:  6aabef86920b3d6bc2b01d59955787ac.jpg
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Wolfram Alpha a computational search engine to find answer unlike other search engine such as Google and Bing which add more semantic understanding into general search engines, Wolfram Alpha rely on structured databases of knowledge.<br />
<br />
<br />
According to the news, the premium version has the ability to search using images, files and power to analyze data, and graphics which will cost $4.99/month(£3.15) but $2.99 (£1.88) for students, with the ability to make sense of complex data sets. Although there will be a free trial period when its launched.<br />
<br />
<br />
Already the free results from Wolfram Alpha come with some simple graphs and basic results but the pro version will give room more to control over these by allowing you to show different, relevant datasets on the same chart, 3D interactive objects and customisable graphs.<br />
<br />
<br />
The pro product will also give you an extended keyboard which will allow you to use all manner of alternative symbols, mathematical signs and the Greek alphabet. <br />
<br />
<br />
Mr Wolfram said<br />
&quot;<i>What's happening is you are giving freeform input, and Wolfram Alpha is creating a program on the fly to create the interactivity that you use</i>,&quot;</blockquote>

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			<dc:creator>Hafsoh</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/hafsoh/305-wolfram-alpha-knowledge-engine-goes-pro.html</guid>
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			<title>Link Building and characteristics of quality links</title>
			<link>http://www.webmasterserve.com/blogs/temi/304-link-building-and-characteristics-of-quality-links.html</link>
			<pubDate>Fri, 20 Jan 2012 09:11:47 GMT</pubDate>
			<description>We often get this question at UK webmaster Forum, how do I build links and how do I know what a quality link is. Here are some answers to the question of link building and accessing the quality of a link. 
 
 
* *Blog post *.           Contribute to a blogs in the niche you are  building links for....</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">We often get this question at UK webmaster Forum, how do I build links and how do I know what a quality link is. Here are some answers to the question of link building and accessing the quality of a link.<br />
<br />
<ul><li><b>Blog post </b>.           Contribute to a blogs in the niche you are  building links for. For example if you are building links for a dating  site, go to dating related blogs and offer to be a guest blogger.</li>
<li><b>Blog commenting</b>.  Comment in a blog relating to the niche you are  building links for. It should be a sensible comment with decent word  count or else your comment will be considered spam and deleted.</li>
<li><b>Articles Directory</b>.  I am not very sure about this because most article  directories are spammy, if you can find one of high quality, it may be  useful to add a few unique articles. Don't submit one article to several  articles directory though, that is now very good.</li>
<li><b>Web Directory</b>.     Again, web directory in your niche are the best, if  you cannot find niche web directory, they general directory may be a  good substitute.</li>
<li><b>Link Exchange </b>.  If you have more than one website, 3 way link exchange  is the best way to get very strong links. Homepage or contextual link  exchange in particular can be very effective.</li>
</ul> <br />
<b>Social Media</b><br />
<b>Facebook</b>. Create a Facebook page and link to the site you are promoting from it.  You also need to find a way of making that Facebook page strong (Get a  lot of Likes etc)<br />
<b>Squido</b> - Create a Squido page and link from it.<br />
<b>YouTube</b> .   Video on YouTube and other video sharing site and of course link from them to the site you are building links for.#<br />
<br />
<b><br />
Determining what a quality link is.</b><br />
<br />
There are several ways to determine the quality of a site or page. <br />
<br />
<b>MozRank</b> -   This is one way of finding out how strong a page or site is<br />
<b>OBL </b>- The number of out going back link from a site or a page matters,  if there are too many outgoing links, you DON'T want a link on that page<br />
<b>Alexa</b> - Though Alexa is not a respected way of determining anything, but  at least it will give you and indication of whether the site is alive  or dead.[/QUOTE]</blockquote>

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			<dc:creator>temi</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/temi/304-link-building-and-characteristics-of-quality-links.html</guid>
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			<title>Build a high converting Google Adword Campaign</title>
			<link>http://www.webmasterserve.com/blogs/temi/303-build-a-high-converting-google-adword-campaign.html</link>
			<pubDate>Sun, 15 Jan 2012 14:53:43 GMT</pubDate>
			<description>Most of the time in this forum we are always discussing search  optimisation (SEO) related issues. As we all know, PPC is the other side  of the search engine marketing coin. Looking at building a PPC campaign  from the ground, one of our members wrote a nice intro to creating  Google PPC...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">Most of the time in this forum we are always discussing search  optimisation (SEO) related issues. As we all know, PPC is the other side  of the search engine marketing coin. Looking at building a PPC campaign  from the ground, one of our members wrote a nice intro to creating  Google PPC campaign,, excerpts from the tutorial can be found below.<br />
<font color="#000000"><span style="font-family: Calibri"><font size="3"><br />
To get the most out of Google Adwords some tasks should be carried out online. For most day-to-day tasks it is far easier to download and install 'Google Adwords Editor' free .</font></span></font><br />
 <font color="#000000"><span style="font-family: Calibri"><font size="3">Whenever you make changes in Adwords editor they must be posted to Google before you close the programme otherwise they will not take effect. Upon opening Adwords Editor, you must get recent changes to ensure all the information you are viewing is up to date. It is important to make changes several hundred at a time rather than in the thousands, Google does not like massive changes in one go and adverts can be limited immediately for several days after large alterations to campaigns.</font></span></font><br />
 <br />
<br />
 <font color="#000000"><span style="font-family: Calibri"><font size="5"><u><b>Create</b></u></font></span></font><br />
 <font color="#000000"><span style="font-family: Calibri"><font size="3">Two campaigns run at once. General Test Bed and High Performers, these will be live. A third campaign named Trash Can is permanently paused for unproductive keywords.</font></span></font><br />
 <ul><li><font color="#000000"><span style="font-family: Calibri"><font size="3">Specific     Adgroups are created for new keywords which are similar in type     (i.e. Adgroup 'Dating Sites' for all keywords relating to dating     sites).</font></span></font></li>
<li><font color="#000000"><span style="font-family: Calibri"><font size="3">To     begin with the bid amount of each adgroup is set to a minimum and increased tentatively.</font></span></font></li>
<li>Create     new keywords monthly.</li>
</ul><ul><li><font color="#000000"><span style="font-family: Calibri"><font size="3"><i>New     keywords can be found by using the Keyword Tool function in Adwords     online. Choose a keyword from the High Performers list. Search for     suggested new keywords and then export the results, these must then     be analyzed to filter out the keywords which bear no resemblance to     the trade.</i></font></span></font></li>
<li><font color="#000000"><span style="font-family: Calibri"><font size="3">Keywords     need to be set to active, as does the ad-group and the campaign     (apart from 'Trash Can'). These can all be paused or activated at     any one time, individually or as a whole. After all new keywords are     posted to Google, it is essential that a 'duplicate' keyword search     is carried out across the whole account.</font></span></font></li>
<li><font color="#000000"><span style="font-family: Calibri"><font size="3">Once     an adgroup has been created, and keywords added, an advert must be     created to entice people to click on these keywords. It is best to     create a single advert to begin with, this should ideally make     reference to the keywords/adgroup within the advert. The keyword, or     part of it, should appear in the title of the add.</font></span></font></li>
<li><font color="#000000"><span style="font-family: Calibri"><font size="3">All     new keywords should be trialed with Broad match type. When looking     at successful keywords, the opportunity will arise to create Phrase     and Exact match type versions of the same words.</font></span></font></li>
</ul><a href="http://www.webmasterserve.com/webmaster-serve-educational-series/20968-how-to-build-a-rewarding-google-adword-campaign.html" target="_blank">You can read the full tutorial here</a></blockquote>

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			<dc:creator>temi</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/temi/303-build-a-high-converting-google-adword-campaign.html</guid>
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			<title>Google Search gets more Personal with Search Plus Your World</title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/302-google-search-gets-more-personal-with-search-plus-your-world.html</link>
			<pubDate>Wed, 11 Jan 2012 09:03:07 GMT</pubDate>
			<description><![CDATA[Google updated a new feature which will make its search engine understand not just content only, but also people and their relationships. The new feature "Search Plus Your World”, is one of the biggest changes it has ever made to its search results. 
 
 
Google says its search result will include...]]></description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">Google updated a new feature which will make its search engine understand not just content only, but also people and their relationships. The new feature &quot;Search Plus Your World”, is one of the biggest changes it has ever made to its search results.<br />
<br />
<br />
Google says its search result will include private links based on that user’s network of friends avalanche of photos, links and observations tumbling shared on Google+ or Google’s photo sharing service Picasa.<br />
<br />
<br />
Google is not the first to do this, Bing since May last year has been using some of the preferences and other information shared on Facebook on its search result. But now Google's emphasis on more personal results figures to gain more attention.<br />
<br />
<br />
Now Google search result will be giving different search results to different, the new search service will roll out around the world in English on Google.com over the coming week. The service will be enabled by default for user logged in with their Google account, with it giving you a notification. However, users not interested in displaying their personal result can disable the feature permanently by changing their search settings in Google’s personal preferences.<br />
<br />
Here is a video about the new features, read more <a href="http://googleblog.blogspot.com/2012/01/search-plus-your-world.html" target="_blank">here</a> : <br />
<br />
<br />

<iframe class="restrain" title="YouTube video player" width="640" height="390" src="//www.youtube.com/embed/8Z9TTBxarbs" frameborder="0"></iframe>
</blockquote>

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			<dc:creator>Hafsoh</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/hafsoh/302-google-search-gets-more-personal-with-search-plus-your-world.html</guid>
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			<title>How to add Facebook Like Button to a Blog</title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/301-how-to-add-facebook-like-button-to-a-blog.html</link>
			<pubDate>Mon, 09 Jan 2012 11:45:03 GMT</pubDate>
			<description>A Facebook Page for a blog is a great way to promote it, it helps to share post updated on your blog to your fellow interested Facebook users who are ‘fans’ of the blog. A Like box lets your readers see number of users that Liked your page and it’s encourage users to read your page’s recent posts...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">A Facebook Page for a blog is a great way to promote it, it helps to share post updated on your blog to your fellow interested Facebook users who are ‘fans’ of the blog. A Like box lets your readers see number of users that Liked your page and it’s encourage users to read your page’s recent posts if they are displayed. Thus will this increase the number of visitors to a page.<br />
<br />
<img src="http://www.webmasterserve.com/attachment.php?attachmentid=647&amp;d=1326109495" border="0" alt="Name:  likebutton.jpg
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Firstly if you have not created a Facebook page you can do so by login in to your account and then go to <a href="http://www.facebook.com/pages/create.php" target="_blank">http://www.facebook.com/pages/create.php</a><br />
 <br />
<b>Get your Facebook page ID URL</b><br />
<br />
<br />
Navigate to your profile page<br />
Your URL will then display like this &quot; <a href="http://www.facebook.com/media/set/?set=a.174183429263741.48957.173227069359377&amp;type=1" target="_blank">http://www.facebook.com/media/set/?s...9359377&amp;type=1</a> &quot;. <br />
 You need your Admin User ID, which is the third set of numbers separated by periods and before &quot;&amp;type=1&quot;.ie 173227069359377<br />
[<a href="http://www.facebook.com/pages/PAGE-NAME/PAGE" target="_blank">http://www.facebook.com/pages/PAGE-NAME/PAGE</a> ID]<br />
<br />
<br />
<b>Now configure your Like box <br />
<br />
</b><br />
Go to Facebook <a href="http://developers.facebook.com/docs/reference/plugins/like-box/" target="_blank">http://developers.facebook.com/docs/...gins/like-box/</a><br />
Configure your Like Box to suit your need such as width, height and stream. <br />
Once you're done with customizing, click the Get Code button and copy the code given, you’ll be given two codes, titled iframe and XFBML. Copy the plugin code under XFBML you need the iframe code.<br />
After you have copied the code, go to Facebook Like box configuration page. You will see a configuration box<br />
<br />
<br />
<b>FOR BLOGGER:</b><br />
* Sign in to your Blogger account<br />
* Then check Expand Widget Templates box.  Go to blogger &gt; Dashboard &gt; your blog’s Design &gt; Edit HTML, and check “Expand Widget Templates”<br />
    (Note it is always a good idea to back your template before making any changes to it. To save a copy, click the “Download Full Template” under Backup / Restore Template. Save it in a folder on your computer.)<br />
* Find this line of code inside the template box: &lt;div class='post-header-line-1'/&gt;<br />
*Then paste the Facebook like button code just right below that line.<br />
However, if you can't find the code above in your template, Then try to do a quick search by using 'the Search or Find feature' of your browser, OR press Crtl+F and paste &lt;data:post.body/&gt; in the find box then press enter. <br />
<br />
<br />
<br />
<br />
Click Save Template and it’s done then, you can customize the widget properties according to your requirements.<br />
<br />
<br />
<b>FOR WORDPRESS:</b><br />
 Go to your Dashboard &gt; Appearance &gt; Widgets &gt; then add a Text widget</blockquote>

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			<dc:creator>Hafsoh</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/hafsoh/301-how-to-add-facebook-like-button-to-a-blog.html</guid>
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			<title>Thousands of UK and French Facebook Login Stolen by Worm</title>
			<link>http://www.webmasterserve.com/blogs/temi/300-thousands-of-uk-and-french-facebook-login-stolen-by-worm.html</link>
			<pubDate>Thu, 05 Jan 2012 20:12:31 GMT</pubDate>
			<description>Online security experts at security firm  Seculert has announced that  over 45,000 security login to the accounts of  British and French  Facebook accounts was stolen by a malware recently.   Malware which is a  worm dubbed Ramnit is said to has been around since April 2010. In its  previous...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">Online security experts at security firm  Seculert has announced that  over 45,000 security login to the accounts of  British and French  Facebook accounts was stolen by a malware recently.   Malware which is a  worm dubbed Ramnit is said to has been around since April 2010. In its  previous incarnation it was deployed to steal  banking details.<br />
A spokes person for Facebook said they are  working on fixing the issue. Facebook is always having one security  issue or the other, a few weeks ago, the account of Facebook founder was  hacked and some of his personal private photos published on the  Internet.<br />
 BBC reported extensively on this latest Facebook problem, a bit of except from the BBC reports: <br />
Social networks offer rich pickings for hackers because of the huge  amount of personal data that is stored on them. Increasingly malware is  being updated for the social networking age.<br />
         &quot;It appears that sophisticated hackers are now experimenting  with replacing the old-school email worms with more up-to-date social  network worms. As demonstrated by the 45,000 compromised Facebook  subscribers, the viral power of social networks can be manipulated to  cause considerable damage to individuals and institutions when it is in  the wrong hands,&quot; said Seculert.<br />
         According to Seculert, 800,000 machines were infected with Ramnit from September to the end of December 2011.<br />
         Microsoft's Malware Protection Center (MMPC) described Ramnit  as &quot;a multi-component malware family which infects Windows executable  as well as HTML files... stealing sensitive information such as stored  FTP credentials and browser cookies&quot;.<br />
<br />
<br />
Do you think using Facebook is just too unsecured, do you have comments about this post? Join our discussion forums.</blockquote>

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			<dc:creator>temi</dc:creator>
			<guid isPermaLink="true">http://www.webmasterserve.com/blogs/temi/300-thousands-of-uk-and-french-facebook-login-stolen-by-worm.html</guid>
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			<title>SERPs improvement anyone? - rough guide to link value</title>
			<link>http://www.webmasterserve.com/blogs/temi/299-serps-improvement-anyone-rough-guide-to-link-value.html</link>
			<pubDate>Wed, 28 Dec 2011 14:51:15 GMT</pubDate>
			<description>This is a very rough guide to the value of links coming from other sites to your site, how they can boost your site SERPs 
 
 
---Quote (Originally by temi)--- 
Good quality guidelines does not give advice to the level you seem to  want them to advice you..... basically, they score each link based...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">This is a very rough guide to the value of links coming from other sites to your site, how they can boost your site SERPs<br />
<br />
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				<div class="bbcode_postedby">
					<img src="http://www.webmasterserve.com/images/misc/quote_icon.png" alt="Quote" /> Originally Posted by <strong>temi</strong>
					<a href="showthread.php?p=72612#post72612" rel="nofollow"><img class="inlineimg" src="http://www.webmasterserve.com/images/buttons/viewpost-right.png" alt="View Post" /></a>
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				<div class="message">Good quality guidelines does not give advice to the level you seem to  want them to advice you..... basically, they score each link based on  where the link is coming from , for example: (this is just a VERY rough, extremely simplified version of very complex algo).<br />
- Link from your competition or very closely related site gets marked              9/10       (for example if you sell Pepsi, link from other  Pepsi seller)<br />
- Link from sites withing your niche                                  gets marked            8/10         (for example other soft drink  seller)<br />
- Link from sites remotely related to your  niche                                              5/10      (for  example general drinks seller selling alcohol, Pepsi etc)<br />
-  Link from  QUALITY directory for example DMOZ                                       5/10  <br />
-  Link from strong quality niche  directory                                                         5/10      (for example directories about Pepsi ONLY)<br />
-   Link from  general free  directory                                                                 1/10      (general directories with thousands of unrelated link just  going in every direction)<br />
-   Link from general directories flags as spam source                                    0/10 or even   -1/10<br />
<br />
<br />
When I worked in SEO, I usually convince my client to set up a second site, just a blog just for link exchange and it works very well. Its WORTH IT.<br />
<br />
I don't think you should place too much emphasis on PR, PageRank is NOT important to SERPs,  its the quality of the link page that is more important. If a page  resolves highly in Google for the target phrases you are looking for,  getting a link from that page even is its PR0 will boost your rank  significantly, a higher PR page that does not rank well in Google for  the terms will not be able to do the same.</div>
			
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			<dc:creator>temi</dc:creator>
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			<title>Clicks and Impression for authors in new Google enhancements</title>
			<link>http://www.webmasterserve.com/blogs/temi/297-clicks-and-impression-for-authors-in-new-google-enhancements.html</link>
			<pubDate>Thu, 15 Dec 2011 21:28:45 GMT</pubDate>
			<description>If you are and author, once your contents is out there on the web it is  quite difficult to know who has been reading it, how often its been  cited etc etc, help is now at hand with  what some are calling Google  Author Stats. In a blogpost titled  Clicks and Impressions for Authors Google set out...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">If you are and author, once your contents is out there on the web it is  quite difficult to know who has been reading it, how often its been  cited etc etc, help is now at hand with  what some are calling Google  Author Stats. In a blogpost titled  Clicks and Impressions for Authors Google set out how it has improved into authors can  access for their contents:<br />
<br />
&quot;getting more visibility, and users benefit from seeing the name, photo, and way to connect with the person who created the content.<br />
Authors have also been giving us a lot of feedback on what else they'd like to see, so today we're introducing “Author Stats” in Webmaster Tools that shows you how often your content is showing up on the Google search results page. If you associate your content with your Google Profile either via e-mail verification or a simple link, you can visit Webmaster Tools to see how many impressions and clicks your content got on the Google search results page. &quot;<br />
<br />
<br />
You can find out more about the blog at Google official blog.</blockquote>

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			<dc:creator>temi</dc:creator>
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			<title>Cylindrical flash panorama</title>
			<link>http://www.webmasterserve.com/blogs/temi/296-cylindrical-flash-panorama.html</link>
			<pubDate>Wed, 14 Dec 2011 19:48:31 GMT</pubDate>
			<description><![CDATA[[QUOTE=dsf;71985]Hello again, here’s one way to create a rotating panorama in flash out of several consecutive images. 
 
The things needed are:  
- the flash archive linked at the bottom of this tutorial (the swf engine for rotating the pano image) 
- some software for stitching the consecutive...]]></description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">[QUOTE=dsf;71985]Hello again, here’s one way to create a rotating panorama in flash out of several consecutive images.<br />
<br />
The things needed are: <br />
- the flash archive linked at the bottom of this tutorial (the swf engine for rotating the pano image)<br />
- some software for stitching the consecutive images<br />
- a website to show the results<br />
<br />
So, let’s say you have a minimum of 8 consecutive images , that is same landscape shooted at an agle of every45 degrees (45*8 = 360).<br />
Google for “panorama stitching images”  and choose one software to stitch the images into one single image row. One may find that it gets easier to do the stitching with one software rather than the others, yet once you’ll try about 3-4 panoramas you’ll know what is easy and what is not. Just give each one a try and decide later <span style="font-family: Wingdings"><span style="font-family: Wingdings">J</span></span><br />
 <br />
 <br />
  Here is what this sample is using:<br />
 <img src="http://www.webmasterserve.com/attachment.php?attachmentid=613&amp;d=1323892029" border="0" alt="Name:  panorama.jpg
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<br />
  <br />
Now that one has the 360 image row and the archive is time to do the flash output.<br />
Name the image file “panorama.jpg” and overwrite  the sample one, or use your own file name and change the xml “panoName” parameter.<br />
This sample uses swfobject.js to load the flash contents, and xml for buttons and image pointer.<br />
<br />
<a href="http://www.webmasterserve.com/webmaster-serve-educational-series/20646-cylindrical-flash-panorama.html" target="_blank">You can read the full tutorial here.</a></blockquote>

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			<dc:creator>temi</dc:creator>
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			<title>Write Contents for Webmaster Educational Series</title>
			<link>http://www.webmasterserve.com/blogs/temi/295-write-contents-for-webmaster-educational-series.html</link>
			<pubDate>Tue, 06 Dec 2011 17:41:35 GMT</pubDate>
			<description>Write Contents for Webmaster Educational Series 
 
We are starting an new sub forum called webmaster educational series.  The idea of this sub forum is to bring new and experience webmaster  details information about a specialist webmaster topic for example   effect of web hosting or website speed...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">Write Contents for Webmaster Educational Series<br />
<br />
We are starting an new sub forum called webmaster educational series.  The idea of this sub forum is to bring new and experience webmaster  details information about a specialist webmaster topic for example   effect of web hosting or website speed on SEO or say IP address and  country a host is located on the ranking of a website. <br />
<br />
Each contributor will be an expert on the subject he or she will write  about. There are two ways you can get remunerated for your article, you  can either get paid cash or waive your payment and have credit in the  article and direct link to your website or any website you choose.<br />
<br />
Some of the topics we are still looking for writers on are:<br />
Basics of on page SEO <br />
Intermediate SEO<br />
Web Hostng and SEO<br />
Content Management Systems<br />
Web Development<br />
<br />
And more<br />
<br />
If you are interested, please leave a comment on this post or use the contact form here to let us know<br />
<br />
Thanks</blockquote>

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			<dc:creator>temi</dc:creator>
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			<title><![CDATA[PayPal launches New Facebook App "Send Money"]]></title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/294-paypal-launches-new-facebook-app-send-money.html</link>
			<pubDate>Fri, 18 Nov 2011 20:44:43 GMT</pubDate>
			<description>PayPal launches ‘Send Money (https://apps.facebook.com/paypal_sendmoney)’ to improve the link between social media and e-commerce. As the web is becoming more social PayPal is making their customers to be more flexibility to send their money to whoever they want and whenever they want so they...</description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">PayPal launches ‘<a href="https://apps.facebook.com/paypal_sendmoney" target="_blank">Send Money</a>’ to improve the link between social media and e-commerce. As the web is becoming more social PayPal is making their customers to be more flexibility to send their money to whoever they want and whenever they want so they launches ‘Send Money’ Facebook app for social payments. This was first launched in December 2009. It lets you pay friends through a credit card or your PayPal account<br />
<br />
<img src="http://www.webmasterserve.com/attachment.php?attachmentid=581&amp;d=1321649072" border="0" alt="Name:  paypal-facebook-sendmoney.jpg
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Though the application still in beta, its makes sending payments to your Facebook friends incredibly easy. There is no transaction fees for these peer-to-peer payments through Facebook, but usual PayPal fees will apply.<br />
<br />
Its described on the app page as:<br />
<br />
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				&quot;Send money to friends and family with PayPal, and include a customized greeting card for that personal touch. With hundreds of cards to choose from, we have the perfect card for any occasion.&quot;<br />
<br />
&quot;PayPal Send Money is the fast, secure, and social way to send money for gifts, special events, or any occasion. The Send Money Facebook app provides the same level of security trusted by millions of PayPal users.&quot;
			
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</div>The app cards are posted to friends Facebook Walls as a private message. It will only display the money to you and the recipient, users can opt to just send someone money, without  posting an e-card to their Wall.<br />
<br />
To learn more about the PayPal Send Money Facebook App visit: <a href="https://www.thepaypalblog.com/2011/11/go-ahead-%E2%80%93-make-someone%E2%80%99s-birthday-holiday-or-any-day-special-with-the-new-paypal-send-money-app-for-facebook/" target="_blank">https://www.thepaypalblog.com/2011/11/go-ahead-–-make-someone’s-birthday-holiday-or-any-day-special-with-the-new-paypal-send-money-app-for-facebook/</a></blockquote>

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			<dc:creator>Hafsoh</dc:creator>
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			<title>Google to penalize ad-heavy pages</title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/293-google-to-penalize-ad-heavy-pages.html</link>
			<pubDate>Thu, 10 Nov 2011 17:09:01 GMT</pubDate>
			<description><![CDATA[If you have ever visited a page full up with ad rather than content, you will know how irritating and time consuming this can be, now Google is out to penalize those type of sites in its search results.  
 
[ATTACH=CONFIG]568[/ATTACH]Matt Cutts the head of Google’s web spam team shared the news...]]></description>
			<content:encoded><![CDATA[<blockquote class="blogcontent restore">If you have ever visited a page full up with ad rather than content, you will know how irritating and time consuming this can be, now Google is out to penalize those type of sites in its search results. <br />
<br />
<img src="http://www.webmasterserve.com/attachment.php?attachmentid=568&amp;d=1320944581" border="0" alt="Name:  matt-2.jpg
Views: 222
Size:  6.4 KB"  style="float: CONFIG" />Matt Cutts the head of Google’s web spam team shared the news when at the <a href="http://www.pubcon.com/" target="_blank">Pubcon</a> conference. He said ”what are the things  that really matter, how much content is above the fold.”<br />
<br />
<br />
He also warned that:<br />
“If  you have ads obscuring your content, you might want to think about it,” he also  ask publishers to consider, “Do they see content or something else  that’s distracting or annoying?”<br />
<br />
Google is be striving to help searches to get the best possible results while getting fresh real time results so they will always be getting better, getting more personalized for each one of us.....</blockquote>

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			<dc:creator>Hafsoh</dc:creator>
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			<title>Google Launches an Initiative Site to Mobilize the web</title>
			<link>http://www.webmasterserve.com/blogs/hafsoh/292-google-launches-an-initiative-site-to-mobilize-the-web.html</link>
			<pubDate>Wed, 02 Nov 2011 12:07:05 GMT</pubDate>
			<description><![CDATA[HowToGoMo.com (How to Go Mobile) is launched by Google to help site owners create a better experience for mobile visitors who will want to check out their websites. It is aimed to help businesses create more mobile-friendly sites. 
[ATTACH=CONFIG]564[/ATTACH] 
 
 
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			<content:encoded><![CDATA[<blockquote class="blogcontent restore">HowToGoMo.com (How to Go Mobile) is launched by Google to help site owners create a better experience for mobile visitors who will want to check out their websites. It is aimed to help businesses create more mobile-friendly sites.<br />
<img src="http://www.webmasterserve.com/attachment.php?attachmentid=564&amp;d=1320235574" border="0" alt="Name:  google-gomo-stabilize-logo.jpg
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				This happens hundreds, even thousands of times every day because most businesses’ websites don’t work well on smartphones. The most important thing you can do to grow your business using the mobile web is to create a mobile-friendly website.  So today we’re launching an initiative called GoMo that helps businesses “Go Mobile”
			
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	</div>
</div>.<br />
<br />
HowToGoMo.com will give you a ranking on how your site looks on and depending on how well your site ranks they will give you a recommendation to their growing list of vendors who will advise you and help design your mobile site.<br />
<br />
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				Every day more and more of your customers are looking for you…on mobile devices.  If you don’t have a site that works for mobile, you’re missing out.  61% of users are unlikely to return to a site that’s not mobile-friendly.  On the other hand, customers embrace sites that are built for mobile--consumer engagement increases by 85% with a website designed for mobile devices.
			
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</div>If you are ready to Go Mo Visit howtogomo.com to find resources needed to make a good mobile site.</blockquote>

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			<dc:creator>Hafsoh</dc:creator>
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