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01-07-2010 01:15 PM #1
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Gumtree stops online dating section
Online trading website Gumtree has shut down the "dating" and "casuals" areas of its listings website.
Gumtree's Managing Director Suchi Mukherjee told the BBC she made the decision following a customer survey.
Gumtree was founded in 2000 and taken over by ebay in 2005. It is designed for users to post small adverts about a number of goods and services.
It is free to use but users can also choose to pay for more prominently displayed ads.
Ms Mukherjee said the customer survey, taken in the summer of 2009, found that users of the dating services reported the worst levels of satisfaction.
"I'd love to be everything to everybody but I just can't. I had to draw a line and that's where we drew it," she told Working Lunch.
source: bbc
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