Bing continue to flash and extending every day across the internet market, at least in one important area paid clicks. So far this month:
- Bing might be making more per query than Google
- Bing saw an 8% increase in paid clicks and a 20% query volume lift
- Bing is taking a hardline on click fraud
- Bing is increasing its searcher penetration and overall share of SERPs
Efficient Frontier is back again this week with more good news about Bing continues to see increases in their paid clicks: According to the data analysis, Bing expanded its share of paid clicks for the two weeks post launch. Bings share of paid clicks is up 13% for the second week post launch as compared to pre-launch. And, it represents an incremental 5% lift over the first week.