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My Suggestion 3 Ways To Create A Powerful Social Media Plan For 2015 That You Have To Know About

Discussion in 'General Marketing and Promotion' started by Zak, Dec 29, 2015.

  1. Zak

    Zak
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    Still don't have a social media plan in place? Well, here are some statistics that will change your mind. Did you know that 80% of social network users in the United States prefer to connect to brands through Facebook? Or that the number of companies that say Facebook is important to their business has increased by a whopping 75%? Yes, these stats speak for themselves - more people are connecting with brands through social media. Whether it's Facebook, Pinterest, Instagram, Twitter, or Google+, now is the time to incorporate social media into your marketing strategy! Designing a powerful social media blueprint can help you attract more customers to your web pages, turn leads into cold hard sales and maximize profits. By the end of this article, you're going to know exactly how you can create one of your own.

    marketing-on-facebook.
    1. Don't just focus on one social media channel

    The mistake many companies make is they focus all their efforts on one social media platform, instead of creating a powerful campaign that can run across several channels. As a business owner, your strategy should be simple: exposing your brand to as many people as possible. For example, you might find it easier to post photos of new products or services on your Instagram page, but Twitter can be great too - especially if you want to feed information to your followers throughout the day. The trick is to spread your content across all your different profiles, providing high-quality content that will leave your visitors wanting to come back for more. Regardless of which social platforms you use, your end-goal should be the same. In order to increase the visibility of your brand and attract new leads to your website, encourage your followers to like, share, pin, re-Tweet, thumbs up, share, or comment on your content. Ask them to spread the love and share your content with family and friends!

    2. Build a community on social networks

    One of the most important aspects of your social media plan should be focusing on building a community, rather than trying to rack up as many followers as you can. The latter is certainly important, but how your followers engage with your brand will be of more use to you. So, how do you do this? Well, by creating content that people want to read. Post a joke, story, promotion, fact, or news story instead of continuously bombarding your readers with sales material. Yes, having hundreds of thousands of followers is great, but if they don't interact with your content, then what's the point? Be creative and think of original ideas that will really get your readers involved!

    3. Don't neglect mobile

    2015 is all about social mobile marketing - a trend that is expected to explode in the next few years. With so many of your customers accessing social media on their tablets and cell phones, make sure that your social media strategy incorporates this relatively new technology in order to get the best return on your investment. Remember - all links that you post to on your social accounts should be fully optimized for mobile devices. If they're not - and your readers experience page loading errors - you could be losing out on sales. If you're serious about social network marketing, mobile should be a huge part of your social media plan.​
     
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  2. skylimit

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    Basic and important points you have mention.
    If you want good reputation and lots of traffic, do these things, write quality content, grow your audiences and increase engagement ratio, this way you will be on top.
     
  3. Swati Mishra

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    @Zac said correct now a days many user wants to prefer connect brand through the social media. Because most people are connect with internet. Your points are knowledgable.
     
  4. cheezcarls

    cheezcarls It's Game Time!
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    For me, I think this is very informative. You know why? If we create an awesome and effective social media plan for this year, we could dominate on what we do for our online businesses. I also agree that we should not focus only on one social media channel, but to also focus on multiple ones as well. Again, this is to remind myself that we can't put all eggs in one basket. Mobile traffic is also powerful nowadays, since more and more of them are logging in on Facebook more often than their laptops and desktops. It means to say that there's a whole lot of room for us to make a difference with the power of social media sites.
     
  5. fsdqasmia

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    Facebook is a better place to market you services than Twitter and other social networking sites. But consider promoting your business offline too.
     
  6. masterbusiness

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    Let's admit it, we're all getting into the kind of life where information is spoon fed and social interaction is just a personal message away. Having a social media plan is a great tool to maximize the possible ways to boost a business or enhance life.
     

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