No. I don't think email marketing is dead. It is a traditional yet effective approach that brands use to maximize their reach and to stay in touch with their customers. A great number of users still prefer emails and companies get advantages who use email marketing strategies along with other digital marketing strategies.
In fact, email marketing remains one of the most successful and cost-effective ways to reach customers. It's certainly more effective—and efficient—than social media marketing. ... The average order value from an email sale is more than three times higher than that of social media too.