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My Experience Genuine Email Marketing

Discussion in 'General Tips and Tricks of Email Marketing' started by selvaa, Feb 8, 2016.

  1. selvaa

    Yellow Belt

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    Genuine Email Marketing

    email.

    It is vital for small scale business to email about the markets and products. Email is also fast and cheap, not only that it also gives the opportunity to target the right audience at the right time.
    Now the response to the bulk media is far better than the direct media. Email messages can highlight more offers and tell the recipient to look to their websites. Some of the recipient may take your mail as a spam to avoid those situations you have to send genuine messages.

    Building your Email market list


    maillist.



    An update data base is the primary step for the email marketing you should a full detail about the contract so that you can target them for the products. You must t also and a opt in email for the recipient in your website and email should be send to the people who have opt in an d not to everyone. You can also group the customers on what they have bought in the east and you can send the email for them targeting the products.

    Law on email marketing


    You can contact your customers only when they have opt in the email method contacting. Sending unofficial messages and spam is illegal. You should not reel the identity of the recipient and hence you should create a mailing group that sends bcc for them. You should also not reveal your identity in the emails. At last you should also add the option for them to inscribe from the email services.

    Creating your marketing emails


    Whatever you sent to the recipient regular emails or newsletter it must be relevant and should all the information and must be useful to the reader. Sending irrelevant information may make them to inscribe form the newsletter. You can also choose people to send email rather than sending to whole list target audience but their buy habits and responses to the emails. You can also make your email more attractive that will make the reader to read the email and the email must be call to action type which tell them to go to the websites for more information. But rather than making it more attractive don't make it to look spam.


    Measuring the responses to your email


    Tracking the responses will determine what is wrong and what is right. Look for software through ISP which tells how the mail are delivered, how many read the mails and how many of them click in the mail. By this way you can better get responses. The response rate of email marketing is far better than direct marketing.
     
  2. Prasoon Arora

    Yellow Belt

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    I was referring to email marketing earlier, but now a days, most of the time, email marketing is reported as spam. The details provided by you are important and can be used for email marketing to some level, but as experienced even I keep receiving the marketing emails and I simply put the emails marked as spam sometime.
     
  3. masterbusiness

    Yellow Belt

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    Email marketing is reliably a good way to promote a product or service since it is personal and accessible to target clients. However, the repetitive sending of mails nowadays makes email marketing ineffective since the clients will just label such as spam. Promos, contests or discounts could be another way to boost email marketing.
     

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