What is difference between SMO and SMM?

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Nittish Sharma

Yellow Belt
Social media optimization (SMO) is the process of streamlining a website in ways that make it easier for visitors to share and spread site content across various social media sites. In other words, it allows you to make your site more visible to social media users.

Social media marketing, on the other hand, looks to take a reverse approach by starting on these other platforms with something that can draw potential visitors directly from sites like Facebook and Twitter.
 

Evgeniy

Yellow Belt
I think that today there is no such big difference in these two words. Each good SEO specialist must be good in social media optimization and social media marketing as well. A year or two ago people relied mostly on backlinks when today they must work also with FB, Twitter, Google+ etc.
 

NodePacket

Yellow Belt
SMO include blog commenting, social bookmarking, social networking, video and photo sharing.SMM is paid advertisement of these social networking sites like facebook ads.
 

davethompson

Yellow Belt
SMO Stands for Social Media Optimization which means we can increase awareness of our product through social media and its free.

SMM stands for Social Media Marketing it means we can advertise in social media to increase visibility of our services or products in social media and its paid.
 

joseph101

White Belt
SMO refers to the process of refining a website (optimizing it) so that it's awareness and content are easily spread through social mediums and online communities by users and visitors of the website
SMM on the other hand plays more of an active role in relation to social media by referring to the creation and distribution of content and other messages through the social web by some form of viral marketing.. to do good in SMO N SMM.. you need to be stay informed about .
 

jhony117

Yellow Belt
SMO stands for Social Media Optimization and SMM is stands for Social Media Marketing. Both are very helpful to increase traffic rank and as well PR in Google.
 
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