Help Me/Question What Is Ppc/cpc/ppi?

Doominic anderson

White Belt
Every website can earn money through advertising provided by google adsense,if the crowd on that particular website is good,Google adsense is a good medium to earn through our own website.
I want to know the exactly difference between these terms PPC/CPC/PPI?
How much these terms are useful to make money through our website

steve taylor

White Belt
PPC(Pay Per Click) :-
It is known as Pay per click.In Pay per click advertiser pay to publisher on per click on the ad.

PPI (Pay Per Impression):-
When a ad is loaded on the webpage then it counted to one impression. That means if we refresh the webpage five times the it counted five times.
advertiser pay to publisher on on the basis of pay per impression.

Zirkon Kalti

Content Writer
PPC means you pay a specified amount when someone click on your ad. The advantage is that you are guaranteed with traffic at a set price. FOr example, if you want to pay $0.50 per click and you set a budget for 500 clicks, you will not get more than 500 clicks and you only pay for $250. CPM or Pay per Impression, is different in that you pay per 1000 impressions. One thousand impressions means the ad will appear 1000 times. The downside is that there is no guarantee on the number of clicks you will get.


Red Belt
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

Cost per click, which usually goes by the acronym of CPC, has two different meanings. For a search engine, the term cost per click means how much the search engine charges advertisers each time a visitor clicks on a sponsored link. Cost per click can also mean the total cost accrued by the advertiser when the ad is clicked on, from just listing the ad to the additional cost of the click-through on the part of the visitor.


New Member
Pay per click (PPC), also known as cost per click (CPC), is an internet advertising which is used to get the direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked.
PPI is pay per impression which is used for online advertising. It defines how the payment will be done by the advertiser to the publisher.


New Member
PPC stands for Pay Per Click. Pay-per-click, also known as cost per click or CPC. It is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher when the ad is clicked. For an up to date unbiased review of the best PPC tools, check out our review