[h=3]1. Mass Communications[/h] This one is easy. Your television ads, radio ads, direct mail pieces, and even billboards should be purchased, placed, and mailed such a way as to hit your targeted voters.
[h=3]2. Online[/h] Likewise, your e-mail blasts, e-newsletters, and web advertising should be targeted to your chosen voters and demographics.
But usually targeted audience clicking only 1st 10 result and they will get required data on that pages only..then why should focus on 11 and 12 page.Is it reliable to make your ads or PPC on that 11 and 12th page?