Why are high rankings so important?

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craigwilson

White Belt
Simple, about 91% of people who search through search engines don't go beyond the second page, and thus, if your website is ranked good and is within the first two pages, you will have good business ahead. If not, then the chances of visitors coming to your website would be less.
 

Evgeniy

Yellow Belt
It is very important for your site to be ranked high on TARGETING keywords. Don't forget also about other sources of traffic like social media.
 

Marc

Yellow Belt
Simple, about 91% of people who search through search engines don’t go beyond the second page, and thus, if your website is ranked good and is within the first two pages, you will have good business ahead. If not, then the chances of visitors coming to your website would be less.
Still, you can have your ad on the first page of Google yet receive no traffic from keywords/keyphrases that people actually search for.
It depends on the title you used, the page's meta description and the content (SE pulls descriptions from content as well) to increase your click-through rate.
 

TaylorWhite

Yellow Belt
It is important because the business may expand only when site will have high rankings and then it is only possible to have high rankings, and decent traffic is also required to get immediate results.
 
M

maricaryes

Nowadays nearly all niches are found to be very competitive indeed, loaded with websites operating and moderated by experts from all over the world.
 

Marc

Yellow Belt
Nowadays nearly all niches are found to be very competitive indeed, loaded with websites operating and moderated by experts from all over the world.
There are some topics that aren't so competitive and I work on a few of those and they're doing very well.
The thing is - if you're not an expert at it, you'll never know what to do next for the site (and giving users informative information is a "must").
 

Jason_Martin

Yellow Belt
Ranking of a website very essential to know the impression of a website in search engine. This can be maintained by creating quality backlinks.
 

londonseo

Yellow Belt
You know what, about 70-80% people do not go further top 3, so ranking top 3 is very beneficial compare to ranking top 10
 

somayadutta21

Yellow Belt
Ranking in first page then you can got more business from your sites . so top ranking is more important if you want a business from online...
 
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